ON & OFF-PREMISE LIQUOR SAMPLINGS
Client: Various clients Duration / Date: 2021-2022 Location: Minnesota, Wisconsin, Missouri, New York
BWP excels at providing staff for both on and off-premise liquor samplings at locations across the United States. Our team takes pride in supporting both new and existing brands to reach their target audience, by building new programs and relationships, executing a rigorous tasting schedule, and obtaining detailed feedback for our clients to assist with product development and future marketing initiatives.
Recent programs have been implemented with Drinkworks, Coco Rum and Coco Vodka, Chandon, Cantera Negra, EJ Gallo, King Spirits, Penelope Bourbon, Slrrrp Shots and more. Our teams work both at the corporate level, with distributors and account managers to facilitate successful samplings both at the local level and at large scale festivals and events (i.e. Sturgis Motorcycle Rally).
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Backwoods Promotions staff are very pleasant to communicate with. I really appreciate their scheduling system and recaps. I never have to worry about my brands being misrepresented, all promo staff seem like they care about the success of these brands. I have needed last-minute samplings and BWP has pulled through every time!
Kayla, Missouri based distributor