It’s no secret that we are big fans of Harley-Davidson motorcycles. Our CEO grew up on the back of a modified sportster, and now rides herself, and many of our ambassadors ride Harley-Davidson motorcycles as well. That is why we’re excited to announce that we will again be working with Harley-Davidson Canada at upcoming MMIC shows in 2020.

In 2019 we covered a lot of ground working with Harley-Davidson Canada at the MMIC shows, Softail Tour, and LiveWire tour that all took place at various locations across Canada.  The LiveWire, while first unveiled as a prototype in 2014, is now officially available for sale in dealerships. It is Harley-Davidson’s only electric motorcycle, and has been turned heads due to it’s bold and muscular design. The LiveWire Tour gave everyone the opportunity to test out the electric bike with Harley’s JumpStart™ Rider Experience, a device that simulates an on-road experience.

2020 MMIC Shows
The Motorcycle and Moped Industry Council (MMIC) is a national, non-profit trade association that represents the manufacturers and distributors of street legal motorcycles and related products and services in Canada. Each year the MMIC hosts six shows across Canada, which are aimed at highlighting the new 2020 models from all major manufacturers, all in one location. Add in aftermarket parts, gear, accessories, and the opportunity to chat with riding experts, clubs and just all around enthusiasts, and you have yourself a one-stop shop for everything you need to kick the 2020 riding season into gear! 

Whether you’re a hardcore rider, a newbie to the sport, thinking of getting your license or just a fan of the motorcycle lifestyle, this show has it covered. Find our team of brand ambassadors in the Harley-Davidson Canada booth, where you can try out the LiveWire simulator and check out the new 2020 models. Find more information about these shows, including dates, locations and hour, click on the shows below:

 

 2020 MMIC Shows

January 10 – 12, 2020

 

January 17 – 19, 2020

 

January 24 – 26, 2020

 

 

February 7 – 9, 2020

 

 

February 21 – 23, 2020

 

February 28 – March 1, 2020